Project Description


Voice Over Business Planning Masterclass Session

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£175 Weekday/£225 Weekend

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Craig Van Ness

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2 Hours

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Just You

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10:30am – 4:30pm

Want to launch your voice over business?

A successful Voice Over Business requires a successful Voice Over Business Plan! If you’re just about to launch your Voice Over career, or if you’ve already started and need some guidance, then this Voice Over Business Planning Masterclass Session is the best way to learn everything you need to get your Voice Over Business up and running.

OK, you’ve completed your initial training, had your demo produced and maybe started to look at having on online presence with your own website and how it’s possible to get work with online casting sites – what now? In this session, we’ll cover the ‘business’ of the voice over business.

We will cover everything from how to get going with online casting sites, known as Pay-2-Play or P2P sites, to how to develop a business plan that works for you, whether that be alongside your existing day-job or as your primary focus. The market is changing – having a voice agent as the sole means to get business is no longer the only route to pursue. Online voice-over casting sites transact millions of pound’s worth of VO jobs every year. Thousands of buyers – from small-budget student projects to major creative agencies and film studios – look for fresh voices via P2P sites. Similarly, with an online presence – having your market stall visible to the outside world is essential to allow people to find you, listen to your demo and hire you directly.

Understanding how you can get set up and take advantage of all of these avenues is what this session will cover.

Voice over artist and Audiobook narrator, Craig Van Ness, will help you understand how to plan, set up and run your voice over business. Prior to his career in voice over, Craig was a management consultant and brings to the table many years of invaluable business development experience. As someone who has made the journey from beginner to becoming an established voice over, he will pass on his knowledge and help you to develop your own successful voice over Business Plan. Remember, business skills are just as important as voice over skills.

  • Creating your VO Business Plan
  • Determining your personal VO Brand
  • Using P2P and On-line Casting Sites
  • Setting up your VO Business Website
  • Marketing yourself as a VO Artist
  • Using Social Media Effectively
  • Getting an Agent
  • Setting Your Rates and Getting Paid
  • Setting up and Managing your VO Business
bio_jp_circleCraig is a UK-based American voice over artist. His distinctive mid-Atlantic accent has been used by major brands, eLearning developers, game producers and audiobook publishers around the world.

After starting life as a classically-trained singer, dancer and actor, Craig decided to pursue a career in business and spent the next 25 years working as a Management Consultant in the international financial markets, before ‘coming home’ to acting via voice over.

Thanks in no small part to his ‘big business’ experience, Craig quickly established himself as a busy, full-time voice over artist working with clients such as: Marriott Hotels, Carnival Cruise Lines, National Geographic, DHL, Credit Suisse, Finnish National Agency for Education, Audible Studios, Hodder & Stoughton Publishing, Gamesys, CAPCOM Games and THQ Nordic Games.

Craig combines his voice over business start-up and voice acting experience to teach our ‘Voice Over Business Planning’ Workshop.

  • You’ll need a stable internet connection
  • A computer, phone or tablet, ideally with a webcam
  • If you currently make Skype or Facetime calls, you should be fine
  • Some headphones would make the experience better
  • We will send you a link that you click and join the remote session. All very easy.
  • The system requirements for Zoom for Mac, PC and Tablets can be found here

Don’t see availability on the date you want? Please get in touch to ask to be put on our waiting list. However, please note that when you book, you get the option of asking us to inform you of an earlier date if one becomes available and these people take priority.

mystery-manDavid Hakin
in the last week

The new P2P workshop with Craig Van Ness was a great insight into the world of pay-to-play sites, which to use, which to avoid and which to use but not tell anyone about! Absolutely essential element for anyone looking to create a future in voiceover work

Book – Voice Over Business Planning Masterclass Session

What our clients say

What our clients say

mystery-manGiovanni del Vecchio
posted 2 months ago

I did my drama voice reel with Mike. Mike had obviously thought about each piece before I’d arrived and he was already prepared with some suggestions for musical settings and sound effects, which I had not been expecting. Mike has a strong musical instinct for what is going to work and a massive library at his fingertips. I appreciated how he listened and how he engaged with what I was trying to achieve. It felt like a collaboration and he was both patient and a perfectionist. While I am really looking forward to the final edit, I was delighted with the experience, and I look forward to returning for my next project.

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